Tourism - inquiry into VisitScotland's Winning Years strategy



The Committee held a short, focussed inquiry on VisitScotland's "Winning Years" strategy in September 2012.

This inquiry follows on from a report the Committee published in February 2012 on Issues affecting Scottish tourism.

Amongst the issues discussed were the achievability of the 50 per cent growth target and VisitScotland’s “Winning Years" strategy. In its report the Committee indicated it would like to see "more detail on what the strategy and objectives are and how VisitScotland hopes to measure the achievability of these aims”.


The Committee has concluded its inquiry on the Winning Years.  The Committee published its report on Monday 19 November 2012.


Read the written submissions received


Please see the link to the report below:-


For more information on this inquiry, please contact Vikki Little, 0131 348 5403.